[Overview]

“Chrono-contemporary” was a retrospective exhibition tracing the museum’s exhibition history since its founding in 2001. Rather than focusing on individual artworks, the exhibition reframed two decades of programming as the subject itself.

I led the end-to-end motion direction for the exhibition, spanning concept development, interviews, archival editing, visual identity design, and post-production.

[Design Process]

From structure to keyframe formulation

This project comprised dynamic visuals and interview videos. Visually, it evoked the phases of the moon, fostering dialogue between past and present curators and artists, immersing the audience in the museum's space-time. This cyclical process, like a Möbius strip, unraveled and reinvigorated history.

Editing structure design

This interview video featured significant figures from the museum over the past two decades, including former directors, exhibition curators, and senior staff members. The editing showcased different perspectives on the issues from various roles.

Key elements formulation

Keyframe formulation